Frye Art Museum

Print Design/ Branding
exhibit poster
Exhibition Poster

 
Challenge: While at Frye Art Museum, I created marketing, branding and exhibit materials for print and online needs. These works feature collateral I created for a Winter 2017 exhibition.

Deliverables: A Frye Art Museum logo update, exhibition poster, vinyl layout for exhibition title wall, programs brochure and tote bag.

Project Duration: Marketing design and deliverables for this exhibition were created over a period of a few months.  

logo update
Logo update on the left. Old logo on the right.

 
When I began working on collateral for this exhibit, the museum was using a logo that simply read “Frye”. However, it was decided to re-incorporate “Art Museum” as it had read in the past. The old version was in need of a makeover to be more clean and modern.

Exhibition vinyl title wall layout
Exhibition vinyl title wall layout
Programs brochure front/back
Programs brochure front/back
Programs brochure inside
Programs brochure inside

 

Exhibition themed tote bag
Exhibition themed tote bag